The automobile industry never ceases to spring surprises. Given the constant change in car designs, there is never a dull era in the history of car making. There are always significant achievements, scientific developments in car technology; new concepts and models to be introduced to the insatiable buying public. To give you an example of ground breaking achievement in recent times, the 12 hours of Sebring and the 24 hours of Le Mans (2006), were won by the all conquering Audi R10 powered by a turbocharged diesel engine!

Automobile designers are always recognized for their dedication and the great pride with which they approach their jobs. As designers try to out do each other, the motoring public smiles, because the fruits of their labor are then available in show rooms.

In the 1980’s through to the 1990’s, when you saw a Mercedes Benz, a BMW, a Volvo and other popular brands, there was no mistaking any of these cars. These were conspicuous lines with a consistent profile and were so created that the cars could be easily differentiated from all others. Automakers wanted to ensure that their customers could identify with their cars and their vision; and what better way to do this than to give the customer something unique, special and rewarding – a one off piece which resembles nothing made by other manufacturers.

This new era of capitalism places the almighty dollar at the fore and nothing else matters. The auto designer for most makes, seem to be working under a unified banner. The emergence of new materials, the reliance on technology, emission regulations, drag and acceleration concerns have all conspired to be the death of the distinct shape or appearance for popular automobiles.

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For a large number of individuals, purchasing a motor vehicle is viewed as a challenging but eventually a rewarding process. There is so much to consider when one goes in search of a vehicle. Ultimately, your decision may be based on your immediate needs and to a large extent what you can afford.

Despite the challenges, you were able to dig deep, accumulate the required funds, and obtain your car. In no time you would have developed an attachment to your newly acquired object of delight, your little home away from home.

During all the planning, did you stop to think for a moment that your car may be stolen? The players in the automobile industry have recognised that auto theft is on the rise in most urban environments, including Kingston, Jamaica. Insurance companies are now offering information on auto theft, and are seeking to create more informed motor-vehicle owners in an attempt to reduce the scourge which auto theft has become.

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